020 7920 7120 | public@publicreative.com

Best Show Ever

Best Show Ever

for MTV | Swatch

‘Best Show Ever’ with MTV was a project that lasted over a year from start to finish and included many different phases of content changes and updates. The site was sponsored by Swatch and was a fully integrated online and on-air experience. ‘Best Show Ever’ was an interstitial, short-form TV show on MTV that was completely user generated. All of the content that ended up on air was either uploaded to or recorded via the website.

Best Show Ever Best Show Ever

The website was built for and delivered to 36 countries globally, each of which had its own unique, region-specific content. We also designed and built a range of different skins, which reflected the different Swatch campaigns that were live during the life of the project, culminating in a major competition in association with the Bond film Quantum of Solace.

The front end of the site was built using AS3, Flex and Papervision and provides the user with a very rich 3D experience. The CMS was developed from scratch by Public and allows users from all 36 regions to easily update the site, to change the site skin and to encode all uploaded video content for broadcast online and on air extremely quickly and efficiently.

back